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Video Content Becomes a Must-Have for SMEs in 2025: Driving Engagement and Growth

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3 months ago

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In 2025, video content is no longer just a trend—it’s a necessity for small and medium enterprises (SMEs) aiming to stand out in the digital space. With video expected to account for 82% of all online traffic by the end of the year, businesses that invest in video marketing are seeing higher engagement, greater visibility, and stronger customer connections than ever before.

As digital marketing continues to evolve, SMEs are increasingly relying on video content to enhance their brand presence, drive conversions, and foster customer loyalty. Platforms like TikTok, Instagram Reels, and YouTube dominate the marketing landscape, making video a critical element in any business’s strategy. SMEs that fail to embrace this shift risk being left behind in an ever-competitive market.

Why SMEs Should Prioritise Video in 2025

Consumers overwhelmingly prefer video content when learning about new products or services. Whether it’s product demos, explainer videos, or customer testimonials, video helps SMEs communicate their value quickly and effectively. Social media platforms favour video in their algorithms, allowing businesses to reach wider audiences organically.

Not only does video increase visibility, but it also boosts conversion rates. According to industry research, adding a video to a landing page can increase conversions by up to 80%. For SMEs, this can be a game-changer, transforming casual viewers into paying customers.

Types of Video Content That Work for SMEs

There are several types of video content SMEs can leverage to connect with their audience:

  • Short-form videos: Platforms like Instagram Reels, TikTok, and YouTube Shorts offer quick, engaging content that appeals to younger consumers.
  • Live streaming: Live video for product launches, Q&A sessions, or behind-the-scenes content creates real-time engagement.
  • Educational videos: SMEs can build trust by offering how-to guides, tutorials, or product demonstrations.
  • User-generated content: Encouraging customers to create and share videos builds community and adds authenticity to a brand’s marketing efforts.

Cost-Effective Video Creation Tools for SMEs

The good news for small businesses is that creating high-quality video content doesn’t have to be expensive. Free or affordable tools like Canva, InShot, and Lumen5 enable SMEs to produce professional-looking videos that resonate with their audience. These tools allow businesses to edit, enhance, and optimise videos without requiring a large budget.

For SMEs looking to expand their reach locally, platforms like BeeLocal.UK offer a unique opportunity. As a free business advertising directory, BeeLocal.UK supports small businesses by offering a space to showcase their video content and reach local customers without the need for expensive marketing campaigns.

Leveraging Video for Advertising and Customer Engagement

Incorporating video into advertising campaigns, both organic and paid, is essential for businesses looking to grow in 2025. Video ads have proven to generate higher click-through rates and engagement, giving SMEs the chance to stand out in crowded social media feeds. BeeLocal.UK offers an ideal platform for businesses to advertise their products and services for free, including the integration of video content to captivate audiences.

“SMEs can also benefit from user-generated content, such as customer testimonials,” says [Your Name], [Your Position] at BeeLocal.UK. “Featuring real customer experiences through video adds credibility and trust, which can be a powerful way to drive new business.”

Video in E-commerce: The Future of Online Shopping

Video is also transforming the e-commerce experience, with shoppable videos allowing consumers to purchase products directly from video content. SMEs that embrace this trend can provide a seamless shopping experience, turning video views into immediate sales. From product demos to unboxing experiences, video helps bridge the gap between digital engagement and in-store shopping.

Businesses can further boost their online presence by incorporating video content into their listings on platforms like BeeLocal.UK, enhancing both visibility and customer trust.

Looking Ahead: The Future of Video in 2025

As technology evolves, new video trends will continue to emerge. In 2025, SMEs can expect to see an increase in the demand for interactive video formats, such as 360-degree videos, augmented reality (AR), and virtual reality (VR) content. These innovative formats allow businesses to offer immersive experiences, helping them stand out in a competitive marketplace.

Interactive videos, where viewers can make choices or influence the outcome, are also expected to rise in popularity. This offers SMEs a unique way to personalise customer interactions and deepen engagement.

Conclusion: Why SMEs Can’t Ignore Video in 2025

In 2025, video is an essential tool for SMEs to create connections, boost engagement, and drive sales. It’s not just about marketing—video helps businesses tell their stories, showcase their products, and build stronger relationships with customers.

For SMEs looking to take their video marketing to the next level, platforms like BeeLocal.UK provide free advertising opportunities to showcase video content to local consumers. Video is more than a trend—it’s a necessity, and with the right tools and strategies, SMEs can leverage it to thrive in the digital marketplace.

3. Contact details

1.  Company name: The Bee Seen Company

2.  Website link: https://beelocal.uk/

3.  Contact e m ail: hello@beelocal.uk

4.  Country: United Kingdom

5.  City: Alloa

6.  Contact person name: Lewis Cowan

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Press Release

LFG Inc. Partners with GlobiancePay to Launch the LFG Debit Card with Staking Rewards

Published

15 hours ago

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January 12, 2025

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LFG Inc., a leader in bridging decentralized and traditional finance, has partnered with GlobiancePay to launch the LFG Debit Card. This innovative debit card allows users to seamlessly spend their digital assets at any merchant that accepts debit card payments worldwide, including ATM access, making it a powerful tool for integrating cryptocurrency into daily transactions.

GlobiancePay to Launch the LFG Debit Card

GlobiancePay is a NeoBank that offers a comprehensive suite of services for businesses of all types.

GlobiancePay’s wide range of banking, payment, and financial features empower businesses with digital and traditional payment solutions that can be tailored to specific needs. Additional business features include; Tokenized securities, securities launchpad, and business ‘Cloud Banking’ with direct deposits. Quick-access deposit widgets, white-label services, and customizable card programs enable businesses to incorporate their distinct brand identity onto customized cards and white-label products.The LFG Debit Card introduces an exciting new feature: access to the Gala Staking Program. Black Card holders can now stake $GALA tokens, unlocking rewards and deepening their engagement with the Gala ecosystem.

Uniting Web2 and Web3 for Practical Adoption

Oliver Marco La Rosa, CEO of GlobiancePay, shared his excitement for the partnership:

“Our collaboration bridges reliable financial infrastructure with the versatility of Web3. Together, we’re making it simpler and safer for users to utilize their digital assets in everyday transactions.”

Jason ‘Bitbender’ Brink, CEO of LFG, noted:

“The LFG Debit Card, in partnership with GlobiancePay, is a significant step toward mainstream crypto adoption. This card brings the practicality of crypto to people’s daily lives, powered by the transparency and security of blockchain technology.”

Three Card Options to Suit Every User

Designed for diverse user needs, the LFG Debit Card offers three options, each benefiting the Gala ecosystem through GALA token burning:

– LFG Black Card: A premium card offering exclusive benefits, including access to the Gala Staking Program, fee-free global transactions, and a sleek, professional design.

– LFG Orange Card: A physical card for everyday convenience, supporting seamless crypto-to-fiat transactions worldwide.

– LFG Virtual Credit Card: A digital-first card perfect for online shopping and contactless transactions, offering instant issuance and global usability.

Key Features

  1. Gala Staking Rewards: Black Card holders can stake $GALA tokens to earn valuable rewards, fostering community engagement and amplifying user incentives.
  2. Global Acceptance and ATM Access: Usable at any merchant that accepts debit cards, with full ATM access worldwide.
  3. Enhanced Security: Visa-backed multi-layered security ensures every transaction is protected with features such as real-time fraud detection and multi-factor authentication.
  4. Flexible Loading Options: The card supports a variety of cryptocurrencies, including Bitcoin, Ethereum, $GALA, Tether USDT, Solana, and more. Each card type offers unique fee structures tailored to user needs.

A New Path for the Gala Staking Pool

A portion of each crypto loading fee will be directed to the Gala staking pool, enhancing rewards for users while contributing to the ecosystem’s growth. This model underscores LFG’s commitment to aligning with Web3 principles, creating a cycle of value and utility for the Gala community.

With Visa’s global network and GlobiancePay’s expertise, the LFG Debit Card empowers users to seamlessly integrate cryptocurrency into their daily lives, combining the ease of Web2 with the transformative power of Web3 technology.

For More Information

Visit: https://debit.lfg.inc/support-form

Join our community on Discord for the latest updates and to connect with other users.

Refer to our step-by-step guide: Complete Guide to Getting Started with LFG Cards

Media Contact:

Contact person: Oliver larosa (CEO)

Email: olr@globiancepay.com

Website: www.globiancepay.com

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Press Release

SCHOLAR RECEIVE NOMINATIONS FOR A NOBEL PRIZE IN PEACE AND LITERATURE

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1 day ago

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January 11, 2025

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Dr. Thomas Luke, Ph.D., received a double nomination for the prestigious 2025 Nobel Prize in Peace and Literature.

Prof. Luke’s articles have appeared in peer-reviewed academic journals including The Doctrine of Eternal Security: A Reflection on Perseverance of the Saints and Geography of the Bible: Exploring the Physical and Historical Context of the Old Testament Scriptures.

The Least of These, second edition: has received the 2025 Nobel Prize in Peace Nomination, and his Ph.D. dissertation, Transformational Theology, has also recently been nominated for the 2025 Nobel Prize in Literature Nomination.

“I am humbled to have been nominated for such a prestigious prize, even if I do not win. I also want to thank my loving wife and ministry partner Johana for being another great blessing in my life.

Luke and his wife Johana Carolina Sopacua, MA work together as ministry partners in Bali, Indonesia where they were recently married in October 2024. The nominations for the Nobel Prize in Literature and Peace serve to underscore their dedication to doing good works the world over.

For more information, please visit Dr. Luke’s website: DrLuke.tv  

About the Nobel Prize Organization

The Nobel Foundation is tasked with a mission to manage Alfred Nobel’s fortune and has ultimate responsibility for fulfilling the intentions of Nobel’s will.

www.nobelprize.org

Media Contact

Organization: DrLuke.tv

Contact Person: Dr. Thomas Luke, Ph.D.

Website: https://drluke.tv/

Email: Send Email

Contact Number: +17868330570

City: Miami

State: Florida

Country: United States

Release Id: 11012522419

The post SCHOLAR RECEIVE NOMINATIONS FOR A NOBEL PRIZE IN PEACE AND LITERATURE appeared on King Newswire. It is provided by a third-party content provider. King Newswire makes no warranties or representations in connection with it.

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Riema Labs Inc. (Nubit) Unveils Goldinals: The Unified Protocol for Bitcoin Assets

Published

1 day ago

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January 11, 2025

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Summary: Riema Labs Inc. (Nubit) introduces Goldinals, a Bitcoin-native token protocol designed to unify fragmented asset standards, enable programmability, and bring trustless innovation to Bitcoin.

Grand Cayman, Cayman Islands – Bitcoin’s growing ecosystem has given rise to various meta-protocols like BRC-20, Ordinals, and Runes, creating a fragmented and often inefficient environment for digital assets. Riema Labs Inc. (Nubit), a pioneer in Bitcoin-native infrastructure, has unveiled Goldinals, a unified protocol for Bitcoin assets, a trust-minimized fungible token standard that promises to unify these protocols and bring advanced programmability to Bitcoin, all while adhering to Bitcoin’s core principles of security and decentralization.

What Is Goldinals?

Goldinals is a unified protocol for Bitcoin assets.

Bitcoins unmatched security has solidified its dominance, but its lack of global state and native programmability has limited its utility for asset issuance. Protocols like BRC-20 and Ordinals rely on off-chain indexers, introducing inefficiencies and trust issues.

Goldinals eliminates these pain points by bringing two advancements:

  1. A unified, trust-minimized protocol that allows seamless interoperability across existing standards like BRC-20, Ordinals, Runes, and CAT. Developers no longer need to design fragmented, one-off solutions for new assets.
  2. Native programmability powered by BitVM, enabling the on-chain execution of advanced logic such as token gating, multi-signature wallets, and conditional transfers–all without sacrificing Bitcoin’s core principles of security and decentralization.

For developers, Goldinals offers an ERC-20-inspired API—Deploy, Mint, Transfer, and Burn–making it intuitive to create scalable applications. For users, Goldinals ensures that all operations are validated directly on-chain, delivering a seamless, secure, and unified experience for Bitcoin-native assets.

Unifying Bitcoin’s Asset Ecosystem

Bitcoin’s asset ecosystem has become a tangle of competing protocols, each with its strengths and limitations. BRC-20, for example, enabled native tokens on Bitcoin but relies heavily on centralized indexers for state management, creating vulnerabilities. Ordinals revolutionized data inscription but offers limited programmability. Other protocols, like CAT, require changes to Bitcoin’s consensus rules, which makes widespread adoption impractical.

Goldinals solves these problems by unifying Bitcoin’s asset ecosystem into a single standard that combines compatibility, security, cost-efficiency and scalability. Key features include:

  • Full compatibility with existing protocols like BRC-20 and Ordinals, ensuring that developers don’t need to reinvent the wheel to build new features.
  • Interoperability across applications, enabling seamless integration of both current and future innovations.
  • Trust minimization, achieved by validating every operation directly on Bitcoin using zero-knowledge proofs (ZKPs) and BitVM, eliminating reliance on centralized services or external indexers.
  • Reduced transaction costs and improved scalability, powered by ZKPs for state compression and BitVM for off-chain computation. This ensures even complex operations are efficient, cost-effective, and secure.

Goldinals creates an environment where wallets, exchanges, and developers can operate without fragmentation, turning Bitcoin into a cohesive platform for decentralized finance, token issuance, and programmable assets.

Goldinals: The Gold Standard for Bitcoin Assets

Goldinals doesn’t merely address Bitcoin’s current challenges–it redefines its future. By combining trust minimization, native programmability, and ecosystem unification, Goldinals enables applications and assets that were previously unimaginable on Bitcoin. From trustless crowdsales to DeFi protocols, Goldinals is paving the way for Bitcoin to become the ultimate platform for decentralized innovation.

As Bitcoin’s ecosystem continues to expand, Goldinals is set to become the definitive standard for fungible tokens, driving adoption and innovation across the network.

To learn more about Goldinals and explore the full research, check out the detailed whitepaper here: https://www.nubit.org/Goldinals.pdf

About Riema Labs Inc. (Nubit)

Building the Trustless World Computer for Bitcoin.

Founded by UCSB professor Yu Feng, Riema Labs Inc. (Nubit) is building the Trustless World Computer for Bitcoin, enabling open scaling through Bitcoin-native technology. Riema Labs Inc. (Nubit) lets developers build any native application, onboarding the world to Bitcoin. Backed by Polychain.

X (Twitter): https://x.com/Nubit_org

Linktree: https://linktr.ee/Nubit_org

Company Name: Riema Labs Inc.

Contact Person: Xavier Teh

Contact Email: Xavier@riema.xyz

Website Link: https://www.nubit.org/

Company Logo: Riema Branding Resources

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Cloud PR Wire

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Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.

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