Press Release
Nextshoess: From New Zealand’s Fashion Scene to a Global Powerhouse in Premium Sneakers
Auckland, NZ, 4th December 2024, ZEX PR WIRE, Guided by the belief that “every step you take should come with personality,” Nextshoess has grown from a small New Zealand startup into a global destination for sneaker enthusiasts. Since its launch in April 2017, the brand has attracted over 20,000 loyal customers and amassed a vibrant community of more than 50,000 followers worldwide. With a steadfast commitment to quality, authenticity, and a customer-first approach, Nextshoess is redefining the sneaker shopping experience and carving its place as a global leader in premium footwear.
A Dream That Took Flight
For founder Jeremy Wilson, Nextshoess started as more than just an entrepreneurial venture—it was the realization of a lifelong dream. “We wanted to build something different,” Wilson recalls. “An online platform where people could find the latest styles and connect with others who share their passion for sneakers.”
In April 2017, Wilson turned this dream into reality. What began as a modest online store based in Mount Wellington, Auckland, has now become a lifestyle brand celebrated for its thoughtfully curated collections, exceptional service, and engaged global community.
A Commitment to Quality and Authenticity
In an industry often plagued by counterfeit products, Nextshoess has set itself apart with an unwavering dedication to quality and authenticity. Every sneaker sold on the platform is sourced through trusted suppliers and undergoes a meticulous inspection process to ensure it meets the brand’s high standards.
“Quality and authenticity are non-negotiable for us,” Wilson explains. “Our customers deserve the best, and we work tirelessly to ensure they get it.”
This commitment has earned Nextshoess the trust of sneaker enthusiasts worldwide, who value not only the product but also the transparency and care that define every purchase.
Customer-Centric Values at the Core
At Nextshoess, customer satisfaction isn’t just a goal—it’s a core value that drives every aspect of the business. Unlike many competitors that prioritize profit margins, the brand takes a customer-first approach, often at a higher operational cost.
“Putting our customers’ needs first is a responsibility we’re proud to take on,” Wilson shares.
From the moment customers browse the site to the delivery of their sneakers, every interaction is designed to be seamless and enjoyable. The brand collaborates closely with logistics partners to ensure orders arrive promptly and in perfect condition, reinforcing its commitment to excellence.
A Global Community of Sneaker Enthusiasts
Beyond being a retail platform, Nextshoess has cultivated a global community of like-minded individuals united by their love for sneakers. Through active engagement on social media platforms like Instagram, the brand has created a space where followers can connect, share, and celebrate their passion.
With over 50,000 engaged followers, Nextshoess uses its platform to offer exclusive product previews, behind-the-scenes content, and interactive contests. This approach has transformed the brand into more than just a store—it’s a cultural hub for sneakerheads.
“Sneakers are more than just shoes; they’re a statement of personality and culture,” Wilson says. “We wanted to build a community where people could come together to express that.”
The Power of Listening to Customers
Customer feedback has played a crucial role in shaping Nextshoess’ evolution. By valuing reviews and direct communication, the brand continuously improves its operations and enhances the overall shopping experience.
“Feedback isn’t just a way to address concerns—it’s a tool for growth,” Wilson notes.
This customer-focused approach has led to streamlined logistics, expanded product offerings, and a more intuitive website. By listening to its community, Nextshoess ensures it remains responsive to their needs and ahead of industry trends.
Affordable Luxury for Everyone
One of Nextshoess’ defining principles is its commitment to making premium sneakers accessible to a broader audience. By optimizing its supply chain and partnering with reputable suppliers, the brand offers high-quality footwear at competitive prices.
“We believe everyone should have access to great sneakers, no matter their budget,” Wilson emphasizes.
Regular sales events, including Back-to-School promotions and holiday discounts, further enhance the value proposition, allowing customers to snag their favorite pairs at even more affordable prices.
Seamless Shopping and Reliable Delivery
Nextshoess has invested heavily in creating a user-friendly online shopping experience. The platform features a thoughtfully curated selection of sneakers, organized to make browsing effortless. Detailed product descriptions and high-resolution images ensure customers know exactly what they’re purchasing.
The brand also takes pride in its reliable delivery process. Working closely with trusted logistics partners, Nextshoess ensures that each order arrives quickly and in pristine condition, reinforcing its reputation for excellence.
A Vision for the Future
As Nextshoess continues to grow, its vision remains clear: to be more than just a retailer. The brand aims to inspire a lifestyle centered on self-expression, community, and quality. By staying true to its core values and adapting to the needs of its customers, Nextshoess is poised to remain a leader in the sneaker industry for years to come.
“Our journey is just beginning,” Wilson reflects. “We’re excited to continue growing our community, exploring new trends, and providing our customers with the best sneakers and experiences possible.”
Join the Movement
Whether you’re a sneaker aficionado or simply looking for high-quality footwear that reflects your personal style, Nextshoess invites you to become part of its growing community. Explore the latest trends, connect with like-minded enthusiasts, and take every step with confidence and personality.
To learn more or browse the latest collections, visit Nextshoess.
About Nextshoess
Founded in April 2017, Nextshoess is a New Zealand-based online platform specializing in premium sneakers. With a commitment to quality, authenticity, and customer satisfaction, Nextshoess has grown into a global community of over 20,000 customers and 50,000 followers. Based in Mount Wellington, Auckland, the brand continues to set new standards in the sneaker industry, offering stylish, affordable footwear for every personality.
About Author
Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.
Press Release
Trust Swiftly Launches AI-Fighting Identity Verification Platform with Public Bounty Challenge
Chicago, IL – 15/03/2025 – (SeaPRwire) – Trust Swiftly launched its “Trusted Supervised Remote ID Verification platform” to combat the rising tide of AI-driven fraud. This innovative solution, the first and only of its kind, offers an adaptable approach to identity verification, combining remote and in-person security measures. Trust Swiftly is also launching a public bounty challenge to prove its robustness, inviting experts to test the system’s defenses.
Trust Swiftly’s supervised remote identity proofing tackles the growing threat of sophisticated fraud attempts head-on. The platform is exceptionally flexible, incorporating over 20 verification methods, including document verification (with support for thousands of global documents), biometric checks (facial recognition with liveness detection, fingerprint, and voice), and dynamic knowledge-based authentication. It analyzes thousands of data points in real time to rapidly identify and flag potential bad actors and leverages AI agents to expand its coverage.
The platform’s unique strength lies in its supervised element. While offering automated verification options, including self-service kiosks for secure locations, it also allows for human oversight when needed. This hybrid approach ensures the highest level of accuracy and security, adapting to various risk levels and use cases.
Bounty Challenge for Enhanced Security
Trust Swiftly has launched a public bounty challenge to demonstrate its confidence in the platform’s resilience. Security researchers and ethical hackers are invited to attempt to bypass the system’s defenses. This ongoing challenge validates the platform’s current security and contributes to its continuous improvement.
The platform offers flexible deployment options, including self-service kiosks for secure locations.
Key verification factors of the new system include:
- Advanced Biometrics: Facial recognition with liveness detection, fingerprint scanning, and voice authentication.
- Document Verification: Confirming if an ID is real or fake.
- Datapoint Verification: The system cross-references thousands of datapoints to verify user identities and flag potential fraud.
Visit https://trustswiftly.com to learn more about the Trusted Supervised Remote ID Verification platform and the bounty challenge. Request a demo today to see how Trust Swiftly can protect your business from evolving fraud threats.
Media Contact
Andrew Williams
Trust Swiftly
Phone: 312-945-0121
Email: andrew@trustswiftly.com
The article is provided by a third-party content provider. SeaPRwire ( https://www.seaprwire.com/ ) makes no warranties or representations in connection therewith.
Sectors: Top Story, Corporate News
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Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.
Press Release
African Economic Transformation: How Gold is Becoming the New Pillar of Stability for Global Investors
As African economies undergo significant transformations, gold is emerging as a crucial pillar for stabilizing investor confidence. Several African governments are accelerating their gold policy adjustments, using the precious metal as a key component of foreign exchange reserves to reduce dependence on the U.S. dollar. Chersa Capital, a leading investment firm, is playing a vital role in providing secure and transparent investment channels for global investors looking to participate in Africa’s growing gold market.
Gold as a Strategic Reserve: African Nations Shift Policies
Amid increasing geopolitical uncertainty and global economic fluctuations, African nations are embracing gold as a stabilizing asset. Countries such as Nigeria, Ghana, and South Africa have already taken steps to integrate gold into their foreign reserves, aiming to strengthen their financial systems while reducing reliance on traditional fiat currencies. This policy shift reflects a growing trend of economic diversification and monetary self-sufficiency across the continent.
Recent reports indicate that central banks in Africa are increasing their gold holdings to mitigate currency volatility and economic shocks. By prioritizing gold reserves, these nations aim to bolster economic resilience and attract foreign direct investment. Experts believe this shift could reshape global investment patterns, particularly in emerging markets.
Chersa Capital: Bridging Global Investors with Africa’s Gold Market
Recognizing the growing importance of gold in Africa’s financial landscape, Chersa Capital has positioned itself as a key player in facilitating secure and transparent investment opportunities. With deep expertise in the African gold sector, the firm provides strategic solutions that enable investors to navigate the market with confidence.
Chersa Capital’s investment framework includes direct gold trading, exchange-traded funds (ETFs), and partnerships with established mining companies. These initiatives ensure that investors can gain exposure to Africa’s gold market while minimizing risks and benefiting from the region’s economic growth.
“Gold is becoming an essential instrument for economic stability in Africa,” says John Peterson, senior investment strategist at Chersa Capital. “Our role is to provide international investors with reliable access to the region’s gold assets, offering a diversified approach to wealth preservation in today’s volatile markets.”
Expert Insights: Why Gold is a Game-Changer for Africa’s Economy
Economic analysts highlight gold’s unique position as a hedge against inflation and market instability. Dr. Helen Robertson, a financial economist at the Global Investment Institute, explains, “Gold has historically served as a safe-haven asset, but its role is becoming even more prominent as African nations integrate it into their financial strategies. The increasing demand for gold-backed reserves signals a major shift in economic policies across the continent.”
Furthermore, the rise of gold-backed digital assets and blockchain technology is expected to accelerate Africa’s adoption of gold as a mainstream financial tool. These innovations could unlock new investment avenues, making gold more accessible to a broader range of market participants.
Future Outlook: Will Gold Become Africa’s Primary Investment Asset?
With gold gaining traction as a strategic financial asset, the question arises: will it become the core investment tool for Africa’s economies? Analysts predict that the trend will continue, with countries like Tanzania, Kenya, and Angola following the lead of larger economies in expanding their gold reserves.
This development has significant implications for global investors, as Africa’s growing influence in the gold market could lead to new trade agreements and investment opportunities. With increased demand and policy support, gold is set to play an increasingly critical role in shaping the future of Africa’s financial system.
Chersa Capital remains committed to supporting this transformation by offering innovative investment solutions tailored to the evolving landscape. As African economies embrace gold as a cornerstone of financial stability, the firm continues to bridge the gap between global investors and Africa’s dynamic gold market.
About Chersa Capital
Chersa Capital is a leading investment firm specializing in digital assets and emerging financial technologies. Focused on blockchain innovation, AI-powered finance, and Web3 investments, the firm strategically identifies high-potential assets that drive the future of decentralized finance and global digital markets.
For more information, please visit https://chersacapital.dxw123.top/
Media Contact
Chersa Capital
Website: https://chersacapital.dxw123.top/
Email: admin@chersacapital.com
Phone: +1 661-460-1835
Contact: William Hu
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Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.
Press Release
Maratopia Commits to EEAT for AI in 2025
Huddersfield, United Kingdom, 15th Mar 2025– The digital landscape is evolving, and with the rise of AI generated content in 2025, E-E-A-T (Experience, Expertise, Authoritativeness, and Trustworthiness) has become more important than ever. The continued increase of misinformation has also led to stricter search engine guidelines. In order to rank on search engines such as Google, businesses and content creators must prioritise credibility and E-E-A-T.

Under the lead of their CEO Steve Harvey-Franklin, Yorkshire based Search Marketing Agency Maratopia have committed to creating valuable content for their clients that keeps up with Google’s continued push for Experience, Expertise, Authoritativeness, and Trustworthiness.
“With AI, everything seems to have changed, but really it’s all still the same. AI is a valuable tool, but shouldn’t be used to write content for SEO. Securing the AI Overview position on Google like the featured snippet spot, requires good original content. Put yourself in Google’s shoes, for Google to use content for its own AI result, it needs to demonstrate that it is authoritative, written with Expertise and Experience and that it is from a Trustworthy source and engenders Trust itself. So what was good for content in 2023/2024 is even more relevant for 2025 and beyond, without new content, new ideas, new opinions, new ways of saying things AI results die.”
Steve Harvey-Franklin
Google’s Latest Updates
Relying on AI generated content, particularly when it comes to YMOYL (your money or your life) advice can have a detrimental impact on business, with Statista finding less than 25% of consumers trust AI when it comes to medical or legal advice.
This has led to a series of updates from Google to weed out poor quality, AI generated content. The updates that Google has made to its search engine show that they are continuing to prioritise authoritative content that is well-researched and driven by experience when choosing which sites to rank for any given keyword.
What Does E-E-A-T Mean in 2025
Experience: As real world insights now hold more weight in Google rankings, it’s important that a brand’s content reflects first hand experience.
Expertise: To give a brand’s content more value, contributors should either have extensive industry knowledge or a recognised qualification.
Authority: When the published content cites reputable sources and secures backlinks from quality sites, it can help to improve its credibility
Trust: By maintaining a secure website and being transparent, contributors can help to improve the rankings of a page and build lasting trust with their readers.
For more information on Maratopia’s commitment to Google’s E-E-A-T requirements, then visit Maratopia at https://www.maratopia.co.uk/ today.
About Maratopia
Maratopia is a Yorkshire based Search Marketing Agency with more than 20 years of experience in SEO, PPC, and Web Development, and part of The Think Again Group. Founded in 2003 by Steve Harvey-Franklin, the agency is committed to driving their clients to the top of the search engine rankings.
About Author
Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.
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