Press Release
Goodway Group Unveils Strategic Expansion With Launch of GRADIANT, a modern funnel agency and G-Comm, a retail media accelerator
–News Direct–
Goodway Group, a leading independent digital marketing agency, announces its strategic expansion efforts by launching two divisions to help marketers capitalize on the industrys future: GRADIANT, a modern funnel marketing agency, and G-Comm, a specialized retail media accelerator. This expansion delivers brands the future of deep analytics, identity, and measurement, today.
Goodway Group boasts a strong legacy of innovation and technical prowess, with accolades such as being a three-time MarTech Breakthrough award winner and AdExchangers Best Use of Technology by an Agency award winner. Since its inception in 1929, Goodway Group has continually excelled at being at the leading edge of marketing and a go-to resource for brands to evolve their marketing practice.
GRADIANT, the newly launched modern funnel marketing agency, sets a new standard in the next generation of media investment by bringing its massive identity graph and proprietary measurement to holistically measure brand and performance. Leveraging a blend of data science, strategy and ongoing machine learning, GRADIANT delivers CFO-friendly outcomes. Marc Ducnuigeen, Chief Client Officer at Goodway Group, remarked, "GRADIANT bridges the gap between brand and demand, giving marketers the answers they need to secure boardroom and CMO approval."
Similarly, G-Comm, the specialized retail media accelerator, creates a mutually beneficial relationship by addressing the unique challenges and opportunities within the retail landscape. G-Comm empowers retailers to build or upgrade their retail media networks (RMNs) while providing brands with the means to maximize engagement on existing platforms. Angela Myers, SVP of G-Comm, emphasized, "Both brands and retailers know the retail media potential is immense but have not yet found excellence across the practice as a whole. Through our experience with helping retailers build and upgrade their own RMNs and executing growth strategies for RMN brands, G-Comm brings this unique perspective, that you simply wont find elsewhere."
Goodway Group is widely recognized by retailers, brands, and technology partners within the industry, illustrated by being a finalist in the esteemed Modern Retail Award for Best Retailer/Agency Collaboration.
Jay Friedman, CEO of Goodway Group, expressed excitement about continuing to lead the industry: "Boards of Directors, CFOs, and CEOs rightfully want to know more precisely the return on their marketing investment. We are delighted to work with CMOs to show them how measurement, analytics execution, and provable outcomes can be better. GRADIANT and G-Comm allow us to further specialize within two key areas of industry growth. Weve spent the last couple years innovating to deliver ahead of what marketers need. Seeing the culmination of these efforts is credit to our team.
About Goodway Group
Goodway Group is a leading independent digital marketing agency fueled by data, technology and a dedicated purpose of making your media investment perform. Goodway Groups Outcome Engineering powers our full ecosystem, a proprietary philosophy that connects strategy, analytics and precise execution for measurable growth.
Goodway Group ranks among the top North American agencies, earning prestigious awards for innovative marketing technology, impactful work and fostering inclusive, remote-first workplaces. We've been honored as a multiyear Ad Age Best Places to Work and received AdExchangers Best Use of Technology by an Agency award among other accolades. Our collective media buying power has led to industry-renowned partnerships. We hold certifications and are recognized with preferred partner status across the Triopoly and all major marketing and media platforms. This ensures that our clients' media investments are optimally managed, minimizing fraud and waste, and maximizing effectiveness and value.
Our company encompasses five distinct divisions: CvE, a marketing advisory firm; G-Comm, a retail media accelerator; TUFF, a performance marketing agency; Goodway, a managed service media and analytics partner; and GRADIANT, a modern funnel digital media agency.
Together, we make up Goodway Group, the marketing engine that unlocks measurable growth for the world's most progressive brands.
Contact Details
Kite Hill PR for Goodway Group
Alexandra Morrison
+1 214-604-9658
Company Website
View source version on newsdirect.com: https://newsdirect.com/news/goodway-group-unveils-strategic-expansion-with-launch-of-gradiant-a-modern-funnel-agency-and-g-comm-a-retail-media-accelerator-112458640
Goodway Group
COMTEX_451966076/2655/2024-05-06T11:42:55
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Press Release
AIA Labs Introduces AIA Chain: A Game-Changing Blockchain for Financial Transactions
AIA Labs, a trailblazer in blockchain innovation, has officially launched AIA Chain, a next-generation blockchain platform designed specifically for high-performance financial transactions. Fully compatible with the Ethereum Virtual Machine (EVM), AIA Chain integrates cutting-edge technology with unparalleled speed, scalability, and cost-efficiency, making it a leader in decentralized finance (DeFi), blockchain payments, and Web3 infrastructure.
Why AIA Chain Stands Out in the Crypto Ecosystem
AIA Chain is setting new benchmarks in the crypto and blockchain industries, addressing key challenges such as transaction speed, scalability, cost-efficiency, and regulatory compliance. Its unique features make it a compelling choice for developers, institutions, and users seeking innovative solutions in the rapidly evolving world of blockchain technology, cryptocurrencies, and smart contracts.
With the global digital payments market projected to reach $20 trillion by 2030, AIA Chain is strategically positioned to become a cornerstone of blockchain-based payment infrastructure.
Unrivaled Transaction Speed and Low Fees
AIA Chain is redefining the standards for blockchain payments with:
- Over 100,000 transactions per second (TPS): AIA Chain surpasses the performance of major blockchains like Ethereum, Binance Smart Chain (BSC), and Solana.
- Ultra-low transaction costs: At just $0.0002 per transaction, AIA Chain outperforms many leading blockchains, making it ideal for high-frequency use cases such as crypto payments, remittances, and DeFi protocols.
- Meta-transaction mechanism: AIA introduces this advanced feature to lower the barriers for both developers and users, enhancing usability and adoption.
Built for DeFi, Web3, Gamefi, On-chain AI Agent and Beyond
AIA Chain is fully compatible with Ethereum, enabling seamless migration of projects and smart contracts. This makes it an ideal platform for developers building DeFi apps, NFT marketplaces, metaverse projects, and GameFi ecosystems. The platform’s focus on scalability and interoperability ensures that projects can thrive in a rapidly growing Web3 world.
Key Features of AIA Chain
APoS Consensus Mechanism and ISN Architecture
AIA Chain employs Adaptive Proof of Stake (APoS) and a unique Internet Sharding Network (ISN) architecture. These innovations:
- Prevent centralization and whale manipulation, ensuring a fair and secure network.
- Increase transaction throughput and enhance the platform’s decentralization.
- Drive high network activity, making AIA Chain a dynamic and robust ecosystem.
EVM Compatibility and Developer-Friendly Tools
By being fully compatible with EVM, AIA Chain simplifies project migration from blockchains like Ethereum, Binance Smart Chain, and Polygon. The inclusion of AVM (AIA Virtual Machine) provides developers with advanced tools to build scalable and innovative solutions, enabling smart contract deployment and decentralized application (dApp) development with ease.
Scalability and Layer 2 Solutions
AIA Chain supports Layer 2 scaling solutions and cross-chain interoperability, offering developers the tools to create applications that transcend blockchain silos. These features unlock vast potential for DeFi ecosystems, cross-border crypto payments, and enterprise blockchain solutions.
Focus on Compliance and Institutional Adoption
AIA Chain prioritizes regulatory compliance in global markets, providing a secure and legally compliant environment for both institutional and individual users. This focus positions AIA Chain as a preferred platform for enterprise blockchain adoption, bridging the gap between traditional finance (TradFi) and decentralized finance (DeFi).
Developer and Ecosystem Support
The AIA Foundation actively supports promising projects with funding, technical guidance, global roadshows, and marketing resources. By fostering developer growth, the foundation aims to build a vibrant, innovative ecosystem that accelerates the adoption of blockchain technology and cryptocurrency worldwide.
Transforming the Blockchain Landscape
AIA Chain’s unique combination of speed, affordability, and developer-friendly features positions it as a transformative force in the blockchain industry. Its applications span:
- DeFi Protocols: Supporting decentralized exchanges (DEXs), liquidity mining, and innovative yield farming strategies.
- Crypto Payments: Optimized for real-time, low-cost transactions in retail and institutional markets.
- Gamefi, Ai-Fi, Memecoin, NFT and Web3 Ecosystems: AIA Chain provides a scalable foundation for Gamefi, Ai-Fi, Memecoin, NFTs, metaverse projects, and decentralized governance applications.
- Enterprise Adoption: With a focus on compliance and scalability, AIA Chain bridges the gap between traditional financial systems and blockchain technology.
About AIA Labs
As the operational backbone of AIA Chain, AIA Labs is committed to fostering a dynamic and inclusive blockchain ecosystem. By providing technical leadership, regulatory insights, and developer support, AIA Labs is empowering a new generation of blockchain applications in DeFi, Web3, and beyond.
Support for Developers:
The AIA Foundation, managed by AIA Labs, offers comprehensive support for promising projects, including funding, technical assistance, and global marketing resources. By lowering barriers to entry, AIA Labs accelerates adoption and innovation within the blockchain space.
Focus on Compliance and Stability:
AIA Labs prioritizes compliance with regulatory frameworks across key global markets, establishing AIA Chain as a reliable platform for institutions and individuals alike, providing a compliant and secure platform for institutions and individuals. This commitment to compliance establishes AIA Chain as a preferred choice for financial applications requiring high-frequency transactions and reliability.
For more information, visit AIA Labs Website.
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Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.
Press Release
Tradeview Markets Shines at Finance Magnates London Summit 2024
London, UK, 26th November 2024, ZEX PR WIRE, Tradeview Markets proudly stole the spotlight at the Finance Magnates London Summit 2024, a premier two-day event that brought together the biggest names in the financial industry.
With one of the best-looking booths, Tradeview’s presence was unmatched, attracting more attendees than any other exhibitor at the summit.
A Hub of Connection and Innovation
Tradeview´s team made the most of every moment, engaging with industry leaders, networking with professionals from across the globe, and showcasing cutting-edge technological advancements. Visitors at the booth not only experienced the future of trading but also left with exclusive giveaways—caps, ties, pens, and more—making Tradeview’s stands the ultimate destination at the summit.
Unforgettable Experiences and Star Power
In a highlight that wowed attendees, players from the Leicester Tigers men’s and women’s teams were at booth #31 to meet fans and take photos. This unique collaboration underscored Tradeview’s commitment to blending industry excellence with engaging, memorable experiences.
Adding to the excitement, models and influencers brought energy and style the booth, ensuring that Tradeview was a trending topic throughout the summit. From product demonstrations to interactive sessions, the buzz surrounding Tradeview Markets was electric.
A Bright Future for Tradeview Markets
“Tradeview Markets is thrilled to have been such a pivotal part of the Finance Magnates London Summit 2024,” said Tim Furey, CEO at Tradeview Markets. “This event provided an incredible platform for us to connect with the global financial community, showcase our innovations, and highlight what makes Tradeview a leader in the industry. The response was phenomenal, and we’re excited to continue building on this momentum.”
Looking Ahead
Tradeview Markets remains dedicated to pushing boundaries and leading the way in the financial services sector. With the success of the Finance Magnates London Summit 2024, the company is poised for an exciting year ahead, filled with innovation, growth, and continued industry leadership. Additionally, Tradeview Markets will participate in the Traders Fair in Hong Kong on December 14th.
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Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.
Press Release
China-Europe Industrial Innovation Zone: Creating a model zone for China-EU cooperation
2024 marks the 21st anniversary of establishing a comprehensive strategic partnership between China and Europe, China-EU relations are showing good momentum of consolidation and development. China looks forward to the EU becoming a key partner in pursuing Chinese modernization, sharing opportunities in its vast market, institutional opening-up, and deepening international collaboration.
Wuxi, a core city in the Yangtze River Delta urban agglomeration, has attracted investments from European companies such as AstraZeneca, Bosch, and Siemens since China’s coastal opening up. The city has opened up China-Europe freight train services and direct cargo routes to Europe, fostering deepening economic and trade cooperation—Wuxi High-tech Zone, located in the hinterland of the Yangtze River Delta with convenient transportation links. Since becoming a national high-tech zone in 1992, it has incubated a robust ecosystem of technological innovation, housing numerous postdoctoral workstations, listed companies, and high-tech enterprises. Ranked 4th among China’s top 100 districts for high-quality development and 18th among 177 national high-tech zones, Wuxi High-tech Zone stands out as a beacon of growth.
In November 2023, the Wuxi China-Europe Industrial Innovation Zone was officially launched.
As an open window for China-Europe cooperation, the China-Europe Industrial Innovation Zone aims to promote high-level openness, serving as a platform for sharing opportunities globally, a bridge for deepening EU collaboration, and a forefront for innovation in China-Eu partnerships. By the end of 2023, EU countries states had invested in 166 projects in the Wuxi High-tech Zone, with a total investment of €15 billion. In 2023 alone, these projects generated sales revenue of RMB 118.23 billion and contributed RMB 8.18 billion in taxes.
Spanning a total planned area of 24.5 square kilometers, the China-Europe Industrial Innovation Zone is situated in the Meicun area of the Wuxi High-tech Zone. The core area covers 7.7 square kilometers, with the initial development area along both sides of Xinhua Road spanning 1.15 square kilometers. Anchored in Meicun Street, the zone aims to become a model for China-Europe cooperation, providing a premium platform for the Wuxi High-tech Zone and the city of Wuxi to strengthen international collaboration. The first phase of construction has already reached the structural topping-off stage and is expected to be completed by March 2025.
Building on Wuxi High-tech Zone’s solid foundation of international industrial cooperation, the China-Europe Industrial Innovation Zone adheres to a philosophy of integrated development of science, industry, and urbanization. It is actively developing four international cooperation sub-parks: the China-Germany International Cooperation Industrial Park, the China-France International Cooperation Industrial Park, the China-Switzerland International Cooperation Industrial Park, and the China-Israel International Cooperation Industrial Park.
The China-Europe Industrial Innovation Zone targets an annual output value of RMB 160 billion and tax revenue exceeding RMB 8 billion. It aims to attract at least 30 European “hidden champion” enterprises, including over 10 multinational company headquarters. The zone will construct more than 500,000 square meters of innovation facilities and jointly establish at least three European industrial technology transfer centers. Efforts to attract major China-Europe cooperative projects are being intensified, with key EU-related projects such as Legrand, AML Systems, Schneider Electric, Faurecia, and Siemens accelerating their presence in the zone. The future focus will be on cutting-edge EU technologies and innovations, optimizing industrial structure and layout to position the zone as a leading provincial-level economic development zone, Wuxi High-tech Zone’s preferred industrial destination, and a top-tier international industrial cooperation zone renowned across China and the Yangtze River Delta.
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Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.
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