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Custom Media to Partner with PROPLUS DATA for Account-Based Marketing Services

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Pune, Maharashtra Apr 15, 2024 (Issuewire.com) – Custom Media, an award-winning B2B marketing agency based in Tokyo, Japan, has entered a partnership with PROPLUS DATA, a data insight and prospect intelligence company based in Pune, India and Tokyo, Japan, to improve their delivery of account-based marketing (ABM) and account-based experience (ABX) services to its clients.

PROPLUS DATA’s services include ideal customer profile (ICP) and total addressable market (TAM) identification; contact, technographics, and intent data; and its innovative Next Tech Purchase technology, which can provide businesses with a curated list of accounts that are in-market for the adoption of new technologies. Their suite of services allows companies that are executing ABM strategies to optimize their knowledge base and customer outreach.

Custom Media, which has more than 15 years of experience working in the Japanese market and has been increasingly working with overseas B2B clients who are looking to enter or expand in the local market, has been using ABM and ABX approaches to help these clients achieve success in the local market.

Custom Media Co-founder and CEO Robert Heldt was excited about the potential that the alliance offers: “We’re thrilled to announce our game-changing partnership with PROPLUS DATA! Custom Media is deeply invested in crafting personalized experiences for our clients’ ABM journeys in Japan and we understand the need for precise, reliable data. With the industry moving away from cookies and placing greater emphasis on first-party data, the need for innovative solutions has never been more pressing. By joining forces with PROPLUS DATA, we’re paving the way for unparalleled success in the realm of account-based marketing, as their cutting-edge targeting techniques promise to elevate our campaigns and empower our clients to effortlessly connect with their ideal audience in Japan.”

PROPLUS DATA Founder and CEO Amit Chatterjee expressed his belief that working with Custom Media could have a transformational effect: “This partnership between PROPLUS DATA and Custom Media will strengthen the ABM scenario in Japan and East Asia. As data is the new oil and content has always been king, our alliance will bring enhanced ABM/ABX experience for existing clients and develop new customer/prospect relationships.”

For details:

Custom Media
Alec Jordan
Content Director
alec@custom-media.com

PROPLUS DATA
Arpit Kumar
Content Lead
arpit@proplusdata.co

About Custom Media
Custom Media is an award-winning B2B marketing agency with more than 15 years of experience in the Japanese market offering full-service, integrated marketing solutions that unite data with creativity, harnessing local and international expertise to bridge the gap between Japan and the world. They work with a wide array of international and domestic B2B brands in the fields of technology, finance, manufacturing, healthcare, energy, education and real estate. With a strong reputation of trust and reliability, they deliver on their promise to help humanize B2B brands through the power of storytelling.

https://custom-media.com/

About PROPLUS DATA
Based in Pune, India and Tokyo, Japan PROPLUS DATA is a database management company that specializes in delivering an array of services for clients that are using ABM and ABX methods. They include ideal customer profile (ICP) and total addressable market (TAM) identification; contact, technographic, and intent data; and the company’s innovative solution Next Tech Purchase technology.

www.proplusdata.co/

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Media Contact

ProPlus Data Pvt Ltd

AMIT.CHATTERJEE@PROPLUSDATA.CO

Wakad, Pune, Maharashtra, India.

http://www.proplusdata.co

Source :https://www.linkedin.com/feed/update/urn:li:activity:7185447849394876416/?actorCompanyId=69450166

This article was originally published by IssueWire. Read the original article here.


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Eminence Capital Accelerates Expansion in the Asia-Pacific Market

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Eminence Capital LTD., a subsidiary of Mesirow, specializes in investment management, capital markets, and investment banking in the Asia-Pacific region. It also offers advisory services, including retirement planning and wealth management. Its core business includes a wide range of traditional and alternative investment strategies, utilizing advanced trading technologies and comprehensive investment analysis tools to help clients achieve higher returns with lower risk in global markets. Eminence Capital’s goal is to provide convenient investment channels for global clients, especially as the Asia-Pacific region becomes a focal point for international investors.

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Mesirow, a privately held financial services firm headquartered in Chicago, Illinois, is employee-owned, with 100% of its voting shares held by employees. Mesirow provides services in investment management, capital markets, wealth management, and investment banking. Founded in 1937, Mesirow has established a strong reputation in the financial industry and operates offices in 21 cities worldwide.

Mesirow’s investment banking division offers sell-side advisory, corporate divestitures, buy-side advisory, private placements, debt advisory, and capital restructuring services. The company focuses on serving institutional investors, public sector entities, and broker-dealers. Its private equity division has invested in private equity markets on behalf of various institutional and high-net-worth clients. Mesirow is committed to global growth, carefully monitoring global financial market dynamics, expanding its international outlook, and actively seeking opportunities in emerging markets. The firm is dedicated to building core competencies in financial markets and providing informed decision-making support to global investors.

As a subsidiary of Mesirow, Eminence Capital LTD. will take full responsibility for strategic direction in the Asia-Pacific region. It has successfully completed the filing process with the U.S. Securities and Exchange Commission (SEC), obtaining an exemption from securities sales regulations. This compliance certificate ensures that the company can operate within a flexible capital market framework, allowing it to quickly respond to market opportunities while maintaining adherence to financial regulations, thereby enhancing its competitiveness in global capital markets.

In recent years, the Asia-Pacific region has garnered global attention due to its economic vitality and technological innovation, attracting increasing international capital. Eminence Capital recognizes this potential and is committed to providing a bridge for global investors to access the Asia-Pacific capital markets. With a deep understanding of the region’s complexities and opportunities, Eminence Capital offers tailored financial solutions through localized operations, making it an ideal partner for both local and international investors.

Through Eminence Capital, Mesirow’s entry into the Asia-Pacific market supports its broader global expansion strategy, enabling clients to achieve global asset allocation and portfolio diversification. This strategy not only brings greater global investment opportunities to the Asia-Pacific market but also provides global investors access to this rapidly growing region. Eminence Capital delivers competitive services and solutions to both individual and institutional investors.

Eminence Capital’s advanced trading system allows clients to swiftly adapt to global market changes, improving transaction speed and efficiency. The system enables clients to benefit from significant price advantages and flexibly adjust their investment strategies with 24/7 support. Additionally, Eminence Capital offers a free customer relationship management (CRM) system and a suite of investment analysis tools, making portfolio management and transaction reporting more convenient and efficient.

Moreover, Eminence Capital’s platform not only focuses on expanding investment opportunities but also aims to optimize trade execution and reduce investment costs. Its technology platform allows institutional investors to access global markets at highly competitive costs while benefiting from efficient and transparent settlement services. This makes Eminence Capital a top choice for global investors, particularly in the fast-growing Asia-Pacific market.

Through Eminence Capital’s global expansion and localized operations, Mesirow has strengthened its ties with global capital markets, further reinforcing its leadership in the financial services industry. This strategic partnership will drive Mesirow’s and its subsidiaries’ growth in global markets, laying a solid foundation for continued success in the future.

Eminence Capital LTD.’s innovative trading platform and financial services offer significant convenience to investors, serving as an important gateway to global capital markets. As the Asia-Pacific market continues to mature, Eminence Capital will maintain its pivotal role in the region, combining global and localized strategies to offer professional and efficient financial services to both global and regional investors.

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New Action-Packed Thriller “Christmas in Havana” Explores Love and Loyalties Amidst International Intrigue

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Centreville, VA – Christmas in Havana, the gripping third installment of Stephen Hiemstra’s Masquerade series, is now available. Combining political intrigue, action, and romance, Hiemstra’s latest novel dives deep into the complexities of love and loyalty in the face of personal grief and international crisis.

Luke Stevens, a CIA agent working undercover as a pastor, finds himself haunted by his ex-wife’s death as he eulogizes her. Just when Luke is ready to move forward, North Korean law student Ruth Chǔ (Yong Dae Chû) enters his life. She is secretly entangled in a dangerous game of espionage, working as a courier for North Korea’s Reconnaissance General Bureau (RGB) to support her family. Both Luke and Ruth must navigate their complicated pasts and present loyalties, all while international tensions threaten to boil over.

When China’s plan to invade Taiwan comes to light, with Cuba playing a key role in the diversionary attacks, Luke and Ruth are thrown into a whirlwind of danger. The novel raises the stakes with rogue operatives, international betrayal, and a contract placed on Luke’s life. Despite the chaos surrounding them, Luke and Ruth form a bond, quietly supporting each other as they face impossible choices.

Hiemstra’s skillful writing combines fast-paced action with thoughtful character development. Readers are treated to rapid-fire dialogue and a suspenseful plot that turns on a dime, keeping them on the edge of their seats. As Luke and Ruth struggle with their own personal dilemmas, Hiemstra skillfully weaves in commentary on international politics, hinting at larger global consequences and political missteps.

Praise for Christmas in Havana

“Having traveled to Havana, I can attest to the city’s rich history and intrigue, and Stephen Hiemstra captures this perfectly. Christmas in Havana is a thrilling read filled with action and suspense.”

— Percy M. Burns, Author of Glorious Freedom

“Stephen Hiemstra guides readers through a captivating adventure that reflects life itself, blending action and emotion with ease. Christmas in Havana is a fascinating story of love, loyalty, and survival.”

— Julio Martinez, Senior Pastor, Shadai Phoenix Church

“Christmas in Havana is a powerful conclusion to Hiemstra’s trilogy. It’s a fast-moving drama full of romance, action, and spiritual reflection.”

— Sharron Giambanco, Business Owner and Writer

About the Author

Stephen W. Hiemstra (MDiv, PhD) is a husband, father, and writer with a passion for Christian spirituality and ministry. After a 27-year career as an economist with the U.S. government, Hiemstra transitioned into ministry, serving as a pastor and writer. He has published numerous books, including Called Along the Way and A Christian Guide to Spirituality, and writes regularly on his blog. Stephen holds a Master of Divinity from Gordon-Conwell Theological Seminary and a PhD in Agricultural Economics from Michigan State University.

For more information and to sign up for Stephen’s newsletter,

Visit www.stephenwhiemstra.net

Contact Information:

Contact Person : Stephen W. Hiemstra

Email: t2pneuma@gmail.com

Blog: https://t2pneuma.net

Books: https://t2pneuma.com

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A Darkly Comic Journey into the Absurd with Slaphappy by Dug Brown

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Dug Brown’s latest novel, Slaphappy, is a hilariously eccentric and daringly unpredictable tale that dives deep into the absurdities of human nature, morality, and the chaotic pursuit of fame. Set in a morally decaying society, Slaphappy follows the life of Bruiser, the irreverent host of the Atlanta-based internet game show Greed, where contestants are enticed to sacrifice their moral values for cash rewards.

This bold novel blends dark humor with elements of New Age smut, bringing readers a unique genre mashup that explores the fringes of human desires and moral boundaries. The novel takes an unexpected turn when Bruiser encounters Bootleg, a mysterious transient, during a show taping. After receiving a handful of change from Bootleg, Bruiser wakes up three days later with an uncanny ability: he can heal people by slapping them. What follows is a bizarre and darkly humorous journey across the country, as Bruiser embarks on a slap-fueled healing tour, raising questions about his sanity and whether his newfound power is a curse or a blessing.

 As Bruiser slaps his way through moral dilemmas, addictions, and a deep-seated disdain for humanity, the novel explores complex themes, including the savior complex, societal decay, and the human obsession with finding heroes in the most unlikely places. His bizarre journey is further complicated by his growing relationship with Vanessa, his new producer, who sees the entertainment potential in his powers, yet senses a deeper purpose behind his strange gift.

Brown’s writing, reminiscent of satirists like Philip Roth and Ishmael Reed, takes readers on a thought-provoking, surreal, and often darkly comedic ride. Through Bruiser’s exploits, Slaphappy satirizes reality TV, the pursuit of the American Dream, and the fine line between good and evil. 

Praise for Slaphappy

Slaphappy challenges readers to reflect on their own beliefs, fears, and anxieties through a blend of ultra-black humor, vivid surrealism, and characters who exist on the fringes of society. Bruiser’s story, while outlandish, embodies the darkest fears and desires of the modern world, creating a narrative that is as entertaining as it is thought-provoking.

With its irreverent tone and unpredictable twists, Slaphappy is a must-read for fans of dark comedy, New Age smut, and unconventional storytelling. Dug Brown’s unique voice, honed by years of bartending and transcendent spiritual practices, brings a raw, authentic edge to the novel, blending satire with a profound commentary on human nature.

Slaphappy is now available for purchase and promises to take readers on a wild, unforgettable journey.

Contact Information:

Contact Person: Dug Brown

Website: www.dugbrown.com

Email: dugbrown3@gmail.com

Dug Brown has spent most of his life observing humanity from behind a bar, where much of his dialogue and perspective on human nature was shaped. A Reiki master and Johrei practitioner, Brown brings a transcendental perspective to his writing. Having studied film in Los Angeles, Brown worked as a screenwriter before venturing into documentary filmmaking and eventually returning to the South. Slaphappy is part of a broader library of thought-provoking novels that aim to take readers from the darkness of human experience into the light of a new generation.

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Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.

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